About Me
As a New York native I have always been fascinated by the unique architecture and diversity of Manhattan and its surrounding boroughs. With a passion for real estate and tireless commitment to satisfaction, I am dedicated to helping each and every client find their dream home. Whether it's the thrill of helping first-time buyers find their cozy Tribeca apartment or guiding investors in the complex and bustling New York City market, I am devoted to making real estate transactions seamless and above all, memorable.
I graduated from University of Michigan’s Ross School of Business where I was recruited to Ernst and Young and began my career in finance. My business background is a strategic advantage, benefiting clients through data-driven decision making, market acumen, risk mitigation and investment insight. My sharp negotiating skills and understanding of the financial risks and benefits of property acquisition allow me to excel in the most competitive environments.
My unique understanding of luxury market trends and architectural nuances separate me from others as a trusted and devoted adviser. In my spare time, I enjoy traveling and exploring various cultures and foods as well as attending philanthropic events devoted to mental health and women’s business advancement. Above all, my favorite past-time is simply walking the streets of Manhattan, understanding the flow and subtleties of such a desirable and highly esteemed real estate landscape.
I am a member of the Elliott Team at Nest Seekers, which is responsible for over $5 billion in sales.
“Erica is an outstanding agent. She helped locate a wide range of great places that fit our criteria, walked us through the entire purchase process step for step and answered all of our questions at any time of the day.”
My Mission
To be a trusted and reliable advisor….
As a lifelong New Yorker, I take great pride in helping my clients achieve their goals. It’s a challenge I truly value and embrace.
It is important to know what the values your agent embodies when deciding who to work with. Here is what you can expect from me and what we can achieve together:
I will strive to learn your goals, needs and desires within real estate, and will provide you with in-depth education on the market you are looking to transact in.
Together, we will explore the appreciation potential and advantages of new development and construction.
If you are looking to buy, I will perform a comprehensive analysis of market trends to determine the best value for your home purchase.
If you are looking to sell, I will leverage an array of marketing strategies to ensure your home is sold at the highest price in the shortest time frame possible.
Our efforts will center on building wealth by diversifying your portfolio.
Most importantly, we will cultivate a lasting relationship.
Whether you're buying, selling, investing, renting, or seeking to deepen your understanding of real estate, you can rely on Erica Ruff Real Estate.
“We recently had the pleasure of working with Erica as our broker, and we couldn’t be more impressed with her professionalism and dedication. From the moment we began our apartment search to the day we closed, Erica was exceptionally communicative and helpful every step of the way. She truly listened to our needs and preferences, ensuring that each place we saw aligned with what we were looking for.”